The new B-Class -- a new start in the compact class

Mercedes-Benz is now launching its model offensive in the compact car segment with the new B-Class. "Our second generation of the sports tourer is now more versatile and, at the same time, more dynamic, efficient and safe -- the ideal car for everyone in this class of car who would like to drive a true Mercedes. Or, as we say -- perfect space in its most beautiful form," says Dr. Joachim Schmidt, Member of Mercedes-Benz Cars Management responsible for Sales and Marketing.

"With the first model in our all-new generation of compact cars, we are launching a new era in this segment," continues Dr. Schmidt. "Never before in the history of Mercedes-Benz have there been so many new features in a model changeover." The new B-Class sets many new benchmarks, including the four highly efficient engines that will be available at market launch. All boast state-of-the-art direct injection, are equipped with the ECO start/stop function as standard and can be combined with the new 7G-DCT dual-clutch transmission. The new diesel-powered B-Class delivers refined driving fun with fuel consumption that starts at just 4.4 l/100 km.

Premium materials, fine details and precise workmanship also set new benchmarks in the class. "Moreover", says Dr. Schmidt, "we placed a great deal of emphasis on safety equipment. COLLISION PREVENTION ASSIST is standard equipment, marking a world first in the compact segment." The radar‑based system offers protection from rear-end collisions at speeds over 30 km/h. There are also a host of safety features that were previously the reserve of larger Mercedes models, including ATTENTION ASSIST drowsiness detection, which is also standard equipment.

Concept B-Class E-CELL PLUS -- electric car with 600 kilometer range

That the future is already built into the new B-Class is also clearly evident with the B-Class E-CELL PLUS concept -- the first Mercedes electric car with a range extender. "E-CELL stands for battery-electric drive, the PLUS for the additional gasoline engine. The combination ensures the best possible everyday and long-distance capability with a range of up to 600 kilometers, up to 100 of which are under battery power alone and thus emissions free," says Prof. Dr. Thomas Weber, Member of the Board of Management of Daimler AG, responsible for Group Research and Mercedes-Benz Cars Development.

The energy storage medium is a lithium-ion battery from Deutsche Accumotive. The powerful electricity storage unit is built safely into a specially developed, space-saving intermediate floor in front of the rear axle -- known as the Energy Space. Prof. Dr. Weber again: "This means that the B-Class is prepared for all kinds of alternative drive -- right through to fuel cell electric drive."